Advance your Career: Seek Accreditation in Public Relations

One of the toughest aspects of any public relations job is educating the people around you that good strategy and tactics are based on tested communications principles rather than gut intuition.

Seeking Accreditation in Public Relations (APR) demonstrates your commitment to the profession. Being recognized as an APR can help you to further your career and distinguish yourself as a professional with experience and competence in the field of public relations.


To be eligible to apply to the APR program, you must:

  • be employed in a public relations position for at least five years
  • be a member in good standing with CPRS

Accreditation process

The accreditation process is designed to measure professional knowledge and competence, and to probes a candidate’s applied use of public relations theories, practices and techniques. Successful candidates demonstrate a thorough knowledge of professional issues and the principles of ethical public relations practice.

Accreditation requires the successful completion of:

  • an application form with three professional references
  • work example
  • written examination
  • oral examination

Learn more and apply today.